![]() ![]() ![]() We will also establish connections between the spectrum of imagery experiences and memory retrieval abilities. By using Prolific to test a broader, international, and more representative sample of the population, we can run the first ever prevalence study on multisensory aphantasia and hyperphantasia. Since our visitors’ imagery scores fall primarily at the extremes of the spectrum, this limits our ability to precisely estimate the prevalence of imagery extremes within the general population. Our global community at the Aphantasia Network currently sees over 50,000 unique visitors each month and reaches over 40,000 active members with aphantasia or hyperphantasia. Early evidence also points to a connection between mental imagery extremes and various aspects of individual experiences, spanning from education and career choices, to PTSD sensitivity and eye-witness testimony reliability. Additionally, there is a growing body of evidence demonstrating that many individuals use visual imagery to support autobiographical memory⁵ᐧ⁶, suggesting a strong association between these cognitive abilities. However, since these estimates are based solely on measures of visual imagery, and have not accounted for imagery abilities across other sensory domains, the actual prevalence and consistency of these imagery extremes across sensory domains remain entirely unknown. Despite early evidence that these individual differences can impact other aspects of cognition (including autobiographical memory² and face recognition³), we have a very limited understanding of the mental imagery spectrum.Īphantasia and hyperphantasia rates are broadly estimated to fall between 2-5%³ and 10-15%⁴ of the population, respectively. To date, over 180,000 people from around the world have completed the Vividness of Visual Imagery Questionnaire ( VVIQ) on, in search of a clearer understanding of their imagery experiences. The spectrum of mental imagery abilities ranges from absent (aphantasia)¹ to extremely vivid sensory imagination (hyperphantasia)². For some, these memories are as vivid as actually tasting grandma’s soup, whereas for others, there are no sensory experiences that accompany these memories. For the majority, our sensory imagery abilities approximate a weak form of perception, allowing us to recall and relive details of our past experiences. When we think about events from our past, most of us remember in images, and some of us in sounds, smells, or even tastes. When you think about your grandmother’s soup, can you almost smell or taste it? Do you “hear” her clattering in the kitchen? Just how vivid is your mind’s nose, tongue, or ear? In collaboration with Importance of Research ![]()
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